SIFAX Group, a multinational
corporation with diverse interests in Maritime, Aviation, Haulage &
Logistics, Oil & Gas and Hospitality, has been conferred with the Nigerian
Institute of Public Relations (NIPR) Presidential Award.
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| Executive Vice Chairman of Sifax Group, Taiwo Afolabi |
According to Dr. Rotimi Oladele,
NIPR President, while presenting the award, SIFAX Group won the coveted award
due to its “winning team philosophy, best fit practices in corporate
communication and recognition of the outstanding contribution and support of
the company towards the development of public relations practice in Nigeria.”
He noted that SIFAX Group’s support
towards NIPR has propelled the organization to achieve its plans in 2017. “The
distinguishing factor for the company is that they are very prompt in their
support towards the NIPR and its programmes”, he said.
Corporate Affairs Manager of Sifax, Muyiwa Akande, in a statement made
available to Harboursandport.com, noted that Dr. Fola Rogers-Saliu,
Executive Director, Human Resources and Administration, while reacting to the award, noted that establishing a
relationship with professional bodies of which NIPR is foremost, is one of the
company’s key strategic plans in order to deepen capacity for members of such
organizations.
She said: “We are thrilled by this
recognition from a foremost professional body like NIPR. Our partnership with
the institute has helped us improve our corporate communication strategy. We
want to assure NIPR that they can count on our support always in making sure
that PR practice in Nigeria moves forward.”
Akande on his own part, described
the award as a reward of strategic shift in the corporate communication outlook
of the company in the last few years, adding that the company will keep working
hard to improve on the standards set so far.
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