Royal Exchange Rebrands Into REX, Launches New Head Office

 

Harboursandport.com: Lagos - Royal Exchange General Insurance Company Limited has rebranded into REX Insurance Limited and also commissioned a new head office.

At the commissioning of the new head office and brand relaunch in Lagos, Managing Director/Chief Executive Officer of REX, Mrs.  Ebelechukwu Nwachukwu, noted that the brand relaunch is a true representation of who they are and what they stand for.

Nwachukwu said: “Over the last three years of our company, we have experienced the injection of additional capital by two great entities, Blue Orchard through its Insuresilience Fund and Africinvest through its Financial Inclusion Vehicle (Five). We have gone through the digitization and digitalisation of our processes as part of our digital transformation journey. We have transformed our approach to customer services and improved our human resources. Revamping of Brand today is to reflect all of the changes that have already happened to the business and the transformation that is still ongoing.

“This brand is a true representation of who we are and what we stand for, a digital, customer focused company, with great simplified products, a commitment to developing climate based agric insurance products, develop simple inclusive products to serve the growing retail market and a customer excellence culture that serves our Corporate customers and Brokers. It embodies our core values, our dedication to quality, and our commitment to our clients. It is a beacon of our promise to continue delivering exceptional value and service to our customers and great returns to our shareholders.

Also speaking at the event, Chairman, Board of Directors, REX Insurance Limited, Mr. Ike Chioke, stated that the milestone marks a significant chapter in the company's journey, reflecting its commitment to growth, innovation, and excellence.

He said: “The decision to move to this state-of-the-art head office was driven by our vision to create a workspace that not only meets the needs of our employees but also symbolizes our forward-thinking ethos. This new facility is more than just a building; it represents a new era for our company, one where we are better equipped to serve our customers, foster collaboration, and drive innovation. It is a space designed to inspire creativity, enhance productivity, and support our mission to deliver exceptional service.

“One of the cornerstones of our brand promise is our commitment to paying claims on time. Our new head office is a testament to our commitment to digitalization. We have integrated the latest technologies to enhance our operational efficiency, improve communication, and deliver superior customer experiences. From advanced data analytics to seamless digital platforms, we are embracing the future and ensuring that our services remain accessible, efficient, and user-friendly.”